Abdul Jabbar Bhatti
Advertising
Dubai
Summary of Career
1. Digital Marketing Certified with more than 12 years of experience in advertising industry
2. Strong attention to detail and ability to detect marketing trends and implement them into company advertising
3. Able to create and stick to advertising budgets, and maintain the company’s brand in all campaigns
4. Adept at adjusting work pace to meet evolving client needs and changing deadlines
5. Experienced in print, radio, television and social media advertising
6. Handled various advertising projects with efficiency
7. Worked on complete advertising campaign, right from start to finish and successfully handled each project
8. Handling Budget
9. Managing Campaign Cost
10. Invoicing
Experience as IAL Saatchi & Saatchi – Account Director (Jazz - Previously Mobilink)
01 January 2015
31 December 2019
Meeting and liaising with client to discuss and identify their advertising requirements
Work closely with client and creative team to devise an advertising campaign that meets the client’s brief and budget
Pitching and delivering innovative ideas to clients and develop creative solutions that boost their brand’s reputation
Adding value to client relationships, assisting clients in achieving their business objectives and building incremental business
Act as a leader in storytelling and propose innovative multi-channel content strategies for clients that generate new revenue streams
Lead in understanding, addressing and seeking positive resolution to client issues
Lead and facilitate effective brainstorms internally
Act as the brand guardian and quality control for clients
Confidently managing and resolving challenges with clients around scope, performance, results and similar issues
Ensure projects are delivered on time, on budget and exceed client’s expectations in terms of results and professionalism; manage resources, review and approve client deliverables
Play a central role in recruiting new talent and retention of existing talent in the team/agency
Experience as IAL Saatchi & Saatchi – Associate Account Director (Jazz - Previously Mobilink)
01 November 2011
31 December 2014
Managing portfolio of Jazz & Jazz cash account
Demonstrate creative and strategic thinking through development of integrated creative campaigns
Independently recognize, manage and resolve relatively complex client issues relating to performance and scope
Keep abreast of current affairs, industry issues and trends, relating them to client situations
Independently supervise day-to-day activity of account teams
Negotiating with client and agency staff about the details of campaigns
Manage and develop client relations in the early stages, from post−sale to campaign setup
Experience as IAL Saatchi & Saatchi – Account Manager (Jazz - Previously Mobilink)
01 January 2009
31 October 2011
Launched and managed all ATL campaigns
Independently prepare for, drive and manage follow up to regular client meetings
Taking an active role in the account planning process from concept to developing a written project proposal and pitching to client
Accountable to the team and clients by managing time effectively, meeting deadlines, paying attention to detail
Kept track of competitor price, features and service benefits
Supervising operations and making sure that activities were executed efficiently
Analyze and research the data of market and work with the creative team
Thoroughly checked and approved all deliverables before they release
Handling budgets, managing campaign costs and invoicing client
Experience as IAL Saatchi & Saatchi – Account Executive (Jazz - Previously Mobilink)
16 May 2006
31 December 2008
Actively participate in team and client meetings
Coordinate with the whole creative team to make sure that the client's requirements are delivered accurately
Assist in managing the work load and activities
Actively participate in office or team initiatives that enhance agency’s working environment
Accurately conveyed client revisions requests to the internal members of the creative team
Handled the responsibility of writing clients report
Monitored the effectiveness of campaigns
Matric 31 March 1998
Federal Board, Islamabad, PakistanIntermediate 31 March 2000
Federal Board, Islamabad, PakistanBachelor 20 August 2002
Punjab University, Lahore, PakistanMaster 10 August 2005
Mass Communication (Majors in Advertising & Public Relations) National University of Modern Languages (NUML), Islamabad, Pakistan