Pooja
Abu Dhabi
Summary of Career
1. Promoted new sku’s on ecommerce websites by building profitable campaigns.
2. Actively researched on the top moving sku’s and competitive landscape to refine assortments.
3. Managed product life cycle, including new product launches, end of life products and product substitutions.
4. Created product catalogue for vendors with product description, images and pricing.
5. Created and monitored daily inventory reports to ensure proper inventory levels.
6. Developed customer service model to increase customer loyalty and satisfaction.
7. Analyzed site’s performance and initiated improvements, including A+ listing, promotions, and oversaw creative direction for web and email content.
8. Handling external or internal communication or management systems.
9. Analyzed competitive landscape of product range, to come up with marketing strategy.
10. Submit timely reports and prepare presentations/proposals as assigned.
Experience as Senior Ecommerce Executive
Hamilton Housewares Pvt Ltd
20 February 2015
09 November 2016
• Managing online sales for all the 4 brands of the company.
• Built and managed company’s own ecommerce website.
• Analyzed site’s performance and initiated improvements, including A+ listing, promotions, and oversaw creative direction for web and email content.
• Created and monitored daily inventory reports to ensure proper inventory levels.
• Speaking and reverting to customers for their delivery, query, issues, requirement, feedbacks, etc.
• Developed customer service model to increase customer loyalty and satisfaction.
• Grew online business 75% annually.
Experience as Senior Ecommerce Executive
Cello World
01 August 2017
31 May 2018
• Managing the online sales of 5 categories of the company.
• Grew online business in my categories by 43% in 3 quarters.
• Analyzed competitive landscape of product range, to come up with marketing strategy.
• Monitored events and promotions that influenced the sales growth.
• Managed product life cycle, including new product launches, end of life products and product substitutions.
• Built strong relationships with 3P sellers for selling products online.
• Partnered with Solimo, private label of Amazon.
• Created product catalogue for vendors with product description, images and pricing.
Experience as Senior Ecommerce Executive
Adheshwar Marketing
06 June 2016
17 May 2019
• Managing online sales for 7 brands across 8 categories for high site conversion.
• Grew the sales in my portfolio by 52% in a year.
• Actively researched on the top moving sku’s and competitive landscape to refine assortments.
• Promoted new sku’s on ecommerce websites by building profitable campaigns.
• Created and tracked weekly email marketing campaigns.
• Actively monitored inventory to ensure stock levels vs. projected sales to optimize the warehouse space.
• Dealt with Cloudtail (Amazon), Direct selling to Flipkart, Snapdeal Plus.
• Tracking and analyzing the payments, refunds and claims.
Master 01 April 2014
MBA in Marketing & CommunicationsBachelor 01 March 2012
Bachelor of Commerce