Rummana Siddiqi

Sales, Training, Customer Relations, B2C Marketing Professional
Dubai


Profile Views 181

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Skills
Sales Team Management B2C Marketing Sales Training Customer Relations Management Team Building Team motivation Conflict Management Time Management Expert in Microsoft Office Fluent English Native Urdu Intermediate Arabic Well-organized Disciplined Reporti
  • Experience
    More than 15 Years
  • U.A.E Experience
    --
  • Industry
    Management
  • Nationality
    Pakistani
  • Visa status
    Employment Visa in UAE
  • Qualification
    Master - Master of Business in Marketing from The International University, Missouri
  • Driving License: Valid UAE License
Other Matching Titles/Position
Industry Titles
Management

Summary of Career

1. Responsible for the efficient management of the company’s overall operations. This includes achieving revenue profit and quality objectives.


2. Reviewing in depth the functioning of AVON business at present, assessing its strength and weakness. Formulating and implement pragmatic strategies with the aim to establish a sound market position for the company.


3. Preparing annual budgets in line with the aspirations of the management and considering the market potential and prospect for definitive growth.


4. Establishing & maintaining strong relationships with customers, Principals & employees of the company.


5. Conducting thorough study of the potentials of various sales zones and accordingly establishing monthly/quarterly/annual targets and monitoring to ensure achievements of these at all steps.


6. Maintaining healthy inventory levels and looking at campaign wise special offers.


7. Providing proper guideline and leadership to the staff, keeping them motivated and inspired and ensuring that they have the competence and capability to achieve set goals.


8. Recruiting, selecting, orienting, training, assigning, coaching, counselling, and disciplining; communicating job expectations; planning, monitoring, appraising, and reviewing job contributions; enforcing policies and procedures.


9. Preparing and implementing Sales Strategies, resolving problems, and implementing changes with the main objective to achieve country sales targets.


10. Handling all talent-acquisition and personnel development initiatives – recruiting and training ASM’s and SL’s on proper selling skills and achieving their allotted areas’ sales targets by maintaining and expanding customer base


Work Experience (Employment History)

Experience as Regional Manager

  • Employer

    Al Hathboor Group LLC

  • From

    01 March 2008

  • To

    14 August 2014

  • Detail

    Reporting directly to the National Sales Manager
    • Joined as Area Sales Manager in 2008: Managed allotted Zone consisting of more than 300 members. Main job responsibility was to recruit and train new members every month as per the company standards in selling techniques & customer retention methods. Successfully proved expertise in Planning, coordinating, motivating and training members to achieve sales target and activity target.
    • Promoted to Sales Leader Development Manager role in March 2011 and double promoted as Regional Manager for Norther Emirates Areas in June 2011. Responsibilities as Regional Manager and Sales Leader Development Manager included the following:
    • Providing direct leadership to Area Sales Managers (ASM’s) and Sales Leaders (SL’s)
    • Accomplishing regional sales human resource objectives by recruiting, selecting, orienting, training, assigning, coaching, counselling, and disciplining ASM’s and SL’s; communicating job expectations; planning, monitoring, appraising, and reviewing job contributions; enforcing policies and procedures.
    • Handling all talent-acquisition and personnel development initiatives – recruiting and training ASM’s and SL’s on proper selling skills and achieving their allotted areas’ sales targets by maintaining and expanding customer base
    • Leading the team by setting high expectations; inspiring commitment; encouraging mutual support; and enabling development opportunities.

Experience as Sales Manager

  • Employer

    Mohsin Haider Darwish Group

  • From

    06 September 2014

  • To

    15 July 2015

  • Detail


    • Managing the Sales Team comprising of Regional Managers, Area Supervisors and Team Leaders covering full Oman territories through branches in Hamriya, Nizwa, Seeb, Sohar and Salalah
    • Responsibilities included recruiting, selecting, orienting, training, assigning, coaching, counselling, and disciplining; communicating job expectations; planning, monitoring, appraising, and reviewing job contributions; enforcing policies and procedures.
    • Preparing and implementing Sales Strategies, resolving problems, and implementing changes with the main objective to achieve country sales targets.

Experience as Business Development Manager

  • Employer

    Ignite LLC

  • From

    15 August 2015

  • To

    31 January 2016

  • Detail

    My responsibilities included but not limited to:
    • Generating and Following up business leads
    • Developing clientele
    • Building key customer relationships with new and existing contacts
    • Working closely with internal team, marketing and other managers to increase business opportunities and maximizing revenue for the company

Experience as Sales Operations Manager

  • Employer

    Al Hathboor Group LLC

  • From

    05 August 2017

  • To

    31 December 2018

  • Detail

    • Responsible for the efficient management of the company’s overall operations. This includes achieving revenue profit and quality objectives.
    • Reviewing in depth the functioning of AVON business at present, assessing its strength and weakness. Formulating and implement pragmatic strategies with the aim to establish a sound market position for the company.
    • Preparing annual budgets in line with the aspirations of the management and considering the market potential and prospect for definitive growth.
    • Establishing & maintaining strong relationships with customers, Principals & employees of the company.
    • Conducting thorough study of the potentials of various sales zones and accordingly establishing monthly/quarterly/annual targets and monitoring to ensure achievements of these at all steps.
    • Maintaining healthy inventory levels and looking at campaign wise special offers.
    • Providing proper guideline and leadership to the staff, keeping them motivated and inspired and ensuring that they have the competence and capability to achieve set goals.

Experience as Sales Manager

  • Employer

    Direct Distribution Trading LLC

  • From

    01 February 2016

  • To

    31 July 2017

  • Detail

    • Managing, training, developing and guiding the Sales Team.
    • Adding new members to the Sales Force with constant sales and marketing activities, training them, and developing them to reach higher levels of the Success Plan enabling them to build a successful and profitable Oriflame network and business team.
    • Organizing one-to-one or group meetings for the introduction and training of Oriflame Success Plan.
    • Providing Product knowledge and sales training to the Sales Force.
    • Planning and preparing the Quarterly Catalogue with full control over selection of products and pricing.
    • Analyzing, Forecasting and Ordering of products.
    • Managing Inventory and monitoring the smooth flow of products within the required time-frame.
    • Planning and designing intermediate offers during the quarter to create excitement in the sales team and increasing sales of selected products.
    • Planning and preparing monthly Incentives and Motivational Programs for the Sales Force.
    • Monitoring and guiding the social media marketing team.
    • Managing and guiding the customer service team.

Academic Qualification

Master 01 February 1998

Master of Business in Marketing from The International University, Missouri

Other 01 November 1991

Associate Degree in Specialized Business (FINANCE) from Center of Degree Studies, Pennsylvania

Bachelor 01 September 1989

Bachelors of Economics from Allama Iqbal University, Islamabad

Intermediate 01 May 1985

FSc in Pre-Medical & Pre-Engineering from Pakistan Islamia Higher Secondary School, Dubai
Certifications
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