Business Development Manager
Sweet Celebrationz
06 December 2023 —
31 August 2024
Optimized business strategies to drive the HORECA, and secured a 12% growth in revenue.
Spearheaded a team of sales representatives through planning achieving a 19% sales upsurge.
Identified and pursued new business opportunities within the hotel, restaurant, and catering industry, achieving a 90% success rate.
Championed client engagement initiatives and personalized communication strategies, which improved monthly account interactions by 50%, directly contributing to a noticeable increase in customer loyalty and advocacy.
Monitored industry developments and competitor movements, synthesizing data into actionable intelligence enhancing overall departmental responsiveness and agility in the marketplace.
Provided regular reports and updates to management on sales performance and market insights.
Negotiated with top-recognized Event planners securing orders totaling 32,000 Dhs in 2 months.
Utilized CRM and email marketing strategies to actively engage customers, successfully reactivating and converting 25 customers, leading to a significant 5% upsurge in sales.
Initiated categories, segments, and channels that grew sales by 15% using the outreach tool MailChimp to target lost customers to win them back.
Liaised with GEMS Education (GR App) and conducted multiple kiosks, and fun fair activities, that increased brand visibility.
Partnered with talabat, deliveroo which enhanced the brand image and revenue by 20%
Managed the top clients LDC Kitchen+Coffee, RTA, Sephora, Nars Cosmetics, Mashreq Bank, Joyalukkas, Damas, and many more.