Experience as Communications Specialist

• Employer

• From

  01 July 2019

• To

  To date

• Detail

  • Collaborate with key stakeholders to plan, develop and implement an effective and proactive
  communications strategy based on our target audience and business goals. Support and promote
  company goals, including message development, social media content creation and internal
  communications.
  • Plan and create content (both internal and external) to support all marketing campaigns to raise
  awareness and build reputation.
  • Ensure delivery of frequent, relevant, interesting and engaging content to target audiences.
  • Keep track of industry news and developments and provide insights and advice for the company’s
  overall communications strategy based on the same.
  • Proactively seek opportunities to enhance the reputation of the brand, and coordinate events as
  required.
  • Lead contributor for the monthly newsletters, writing and maintaining content as well as ensuring
  relevance, timeliness and effective alignment with strategic goals.
  • Develop copy for a variety of communication materials including brochures, reports and any other
  material as required from time to time.
  • Source, curate and update education related content on Yocket to ensure that information is accurate
  and SEO improvised.
  • Conduct webinars and interact with external stakeholders to assess requirements and bridge gaps.
  • Monitor and improve traffic and engagement through social media and search engines