Noor Ul Mushtaq
Product & Marketing
Dubai
Summary of Career
1. • Ensure high-quality product development, procurement, branding, marketing, and launch for several product lines in Electronics & Security engineering
2. • Manage key programs involving cross-functional resources in Taiwan, Korea, China, India, Europe and United States.
3. • Support new product development, technology Analysis and vetting, contract bids, proposals, and market release.
4. • Capture and driving market requirements into production for cost reduction to achieve forward cost curve.
5. • Chair cross-functional team meeting to define requirements to create, vet, and secure legal/executive approval locally and internationally
6. • Played a key role in establishing the Company in Video Surveillance & Security systems market while ensuring adequate supply to the utility business unit by releasing new generations of products to market.
7. • Launched Smart home, Access Control, & Video Surveillance products.
8. • Developed and led go-to-market and product change notification process, ensuring full product ecosystem and vendor compliance with bankability standards, for all product models
9. • Product development, procurement, branding, marketing, and launch for several product lines in field of electronics & low voltage sector.
10. • Digital marketing
Experience as Head of Product Management
17 July 2003
07 December 2013
• Directing various business departments to ensure the smooth running of the company.
• Resolving contractual and commercial issues and disputes.
• Training and leading a large team, providing discipline and performance feedback. Developing positive direct relationships with key business contacts.
• Scheduling workload to meet priorities and targets.
• Possessing personality, energy & charisma to inspire, lead and develop staff.
• Using automated computer systems to monitor stock control.
• Analyzing complex data and documentation. Involved in the recruitment and mentoring of new staff.
• Responsible for achieving all performance related targets.
• Ensuring that best practice is followed in safety, legality and quality of service.
• Developing and supporting a cross functional culture of continuous improvement.
• Assisting company accountants in the formulation of forecasts and budgets.
• Maintaining excellent relationships with clients and suppliers.
• Undertaking staff performance reviews.
• Product development, procurement, branding, marketing, and launch for several product lines in field of electronics & low voltage sector.
Experience as Divisional Manager
01 January 2014
15 October 2014
• Identify sourcing projects & suppliers, run sourcing events by preparing RFI, RFP and RFQ and kept abreast with supplier qualification, on boarding, contracts drafting, negotiation and monitored contracts performance with the relative “end users” business units.
• Directed and controlled all aspects of procurement and payment processes
• Worked closely with legal, and Finance and sustained strong relations with stakeholders and vendors to deliver projects and adhere to deadlines.
• Prepare the yearly bottom-up budget and provide the relative evidence-based documents.
Experience as Product Management
20 November 2014
31 December 2015
• In-charge of making business decisions impacting the product hardware and software, marketing operations, and customer experience.
• Managed the product and customer service teams that focused on all aspects of customer experience and customer support.
• Owned product requirements, user stories, roadmaps, timelines, project plans, and more.
Experience as Head of Product Management
06 January 2016
• Ensure high-quality product development, procurement, branding, marketing, and launch for several product lines in Electronics & Security engineering
• Manage key programs involving cross-functional resources in Taiwan, Korea, China, India, Europe and United States.
• Support new product development, technology Analysis and vetting, contract bids, proposals, and market release.
• Capture and driving market requirements into production for cost reduction to achieve forward cost curve.
• Chair cross-functional team meeting to define requirements to create, vet, and secure legal/executive approval locally and internationally.
• Played a key role in establishing the Company in Video Surveillance & Security systems market while ensuring adequate supply to the utility business unit by releasing new generations of products to market.
• Launched Smart home, Access Control, & Video Surveillance products.
• Developed and led go-to-market and product change notification process, ensuring full product ecosystem and vendor compliance with bankability standards, for all product models.
Bachelor 19 September 1995
BE Electronics & CommunicationMaster 08 November 2012
MBA Marketing