Summary of Career

1. Versatile, passionate, and energetic leader with extensive transferable skills in the areas of sales, marketing management, and customer retention; coupled with proven history of success in exceeding revenue goals for employers in FMCG and media industry.

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2. Innovative, analytical, and forward-thinking Digital Marketer with a track record of delivering brand strategies and pioneering solutions that drive direct to consumer revenue and profit growth.

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3. Extensive cross-functional leadership experience—developing, fine-tuning, expanding, and motivating organizations that source revenue and enable sales.

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4. Accomplished in motivating teams to embrace the reality that sales and marketing must work hand-in-hand in order to bolster overall business performance.

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5. Influential communicator offering superior interpersonal skills to forge mutually beneficial relationships, articulate product value, and facilitate decision-making.

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6. Highly accomplished, creative, and energetic communication and design leader; adept at generating and executing strategic communication plans.

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7. Steered the development and implementation of interactive, direct marketing, media, creative, sales promotion, PR, and media strategies to improve efficiency and accelerate sales growth and profitability. Directed development of business-to-consumer, business-to-business, and associate-to-family, Local Store Marketing programs that drove incremental quarter sales. Liaised with stakeholders to identify potential customers, examine sales performance, and trained sales staff to attain targets withi

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8. Formulated strategies to secure several deals with direct clients, including Vital Tea, FAW Motors, and Jubilee Insurance. Created presentations to induce clients and ad agencies for making NEO TV a part of media plan on basis of CPRP/GRP. Established brand positioning in Digital Media to retain market foreseen for long term planning. Administered ongoing events in terms of costing, promotion, and planning to achieve maximum share from industry. Actively involved with People’s Meter/Kantar for r

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9. Effectively developed sales ideas for occasions and boosted channel sales with ad agencies and corporate sectors while making joint business venture avenues to explore opportunities. Actively contributed with People’s Meter for research work to figure out ratings of various TV channels. Created channel perception by keeping quality software according to targeted audience varies in various slots. Established sales ideas for occasions and supervised whole marketing and sales of channel across the

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10. Drove sales growth through program development for a variety of business-to-business clients. Used an integrated approach to create balanced programs for clients to build their respective brands and businesses. Actively engaged with People’s Meter for research work in order to evaluate ratings of various TV channels.

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